Complete Living Cubes

Jo Nagasaka Creates Paco, the Ultimate Space-Saving Home

Jo Nagasaka has created a conceptual model called Paco; a 3m x 3m x 3m living space designed in a form of cube. Although it seems small, this cube includes all the equipment needed to function in a day-to-day basis. Included are a hammock, table, toilet, shower and, of course, a roof. 

Although this all-white living space seems a little cold, it is practical in terms of saving space!

Implications - Since the recent economic downturn, many consumers have come to realize that sustenance is much more important in life than extravagance or decadence. Businesses that can provide practical and sensible products that provide humans with the essentials to survive will benefit in tremendous ways. Not all of today's consumers are able to sustain a lavish lifestyle and it is imperative that they have alternative options as consumers.

Space-saving Living
Creating compact living spaces that include all necessary equipment for day-to-day living.
Practicality Over Extravagance
The growing interest in products that prioritize function and essential living needs.
Alternative Affordable Options
The need for businesses to provide alternative options for consumers who are unable to sustain a lavish lifestyle.

Who This Affects Most

Real Estate
Opportunities to develop and market compact, space-saving living solutions.
Home Furnishings
Innovations in designing and manufacturing practical furniture and equipment for small living spaces.
Sustainable Living
Creating sustainable and affordable housing solutions for those in need of alternative options.
SCORE
5.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 84%
Activity 68%
Freshness 8%

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