These wild and edgy shots by photographer Jens Ingvarsson are reminiscent of the work that Terry Richardson has done for America Apparel. The hipster-esque model, the carefree attitude, even the plain backdrop are all reminiscent of past American Apparel ads.
There is one huge difference, however. Jens Ingvarsson often makes great use of some suggestive props. One of the models gets a little messy with some chocolate, another is wearing torn fishnet stockings over her face. These are definitely some really cool shots.
What's Driving This Trend
- Edgy Fashion Photography
- The trend of capturing unconventional, provocative fashion photos with edgy elements like messy props and unconventional models.
- Hipster Aesthetic
- The trend of utilizing hipster-esque models, plain backdrops, and carefree attitudes to create a distinct aesthetic in fashion photography.
- Provocative Advertising
- The trend of incorporating suggestive props and unconventional elements in advertising campaigns to create attention-grabbing visuals.
Who This Affects Most
- Fashion Photography
- The industry of capturing and creating visually striking photographs of fashion items, models, and campaigns.
- Apparel Advertising
- The industry of designing and executing advertising campaigns for apparel brands, including the use of provocative visuals.
- Creative Marketing
- The industry of developing innovative and attention-grabbing marketing strategies that involve disruptive and unconventional elements.
