Still and quiet as an abandoned building, there is nevertheless nothing decrepit about Janie Airey's most recent crop of portraits. Instead, they showcase the pristine Olympic arenas before they were occupied and used during the 2012 summer games in London, England. Gaining access just before the park opened, Janie Airey was able to capture the clean-lines and geometric properties of the newly designed spaces.
Although such careful thought goes into the creation of Olympic arenas, people are not usually given the chance to properly appreciate them due to the excitement generated by the athletes and the games themselves. Janie Airey provides a rare opportunity to fully appreciate the areas the masses and medals took place in. Usually focusing on people, Janie Airey reveals, "It was very refreshing to go into a space and just have to think about the line and form and working with what was already there. I loved the silence of the buildings."
What Makes This Trend Stand Out
- Pre-occupancy Photography
- Opportunities for photographers to capture empty spaces, buildings, and arenas before they are occupied or used.
- Innovative Architecture Marketing
- Opportunities for architects and designers to showcase their projects with pre-occupancy photography, highlighting the clean-lines and design aesthetics.
- Virtual Tours for Event Spaces
- Opportunities for event planners to leverage virtual tours to showcase their spaces during pre-occupancy to clients.
Sectors Adopting This
- Architecture and Design
- Opportunities for pre-occupancy photography to market unique designs and architecture.
- Event Planning and Management
- Opportunities to leverage virtual tours of pre-occupancy event spaces to generate interest and attract clients.
- Photography and Videography
- Opportunities for photographers and videographers to offer pre-occupancy photography and virtual tours as a service to architects, designers and event planners.
