Hybrid Toys

Sang Won Sung Mutant X

Brazil-based artist Sang Won Sung may have been inspired by Toy Story when he designed these weird, yet interesting mutant toys.

The Korean-born contemporary artist plucked out parts from various toys and dolls to create a fantastic set of abstract looking hybrid toys. One of his works include a television set with a face of a baby doll poking from the inside while the legs of a Barbie doll is attached on top to imitate an antennae.

Toy Remixing
Incorporating creative combinations of toys to produce unique and different products with existing parts.
Sustainability in Toys
Repurposing of old toys to create new products with a lower carbon footprint.
Pop Culture Toys
Creating original characters that cater to pop culture trends using recycled toys or recycled toy parts.

Where This Applies

Toy Manufacturing
Enable consumers to be more involved in the creative process to increase satisfaction,brand visibility, and loyalty.
Sustainable Materials Manufacturing
Create sustainable toys using recycled or biodegradable materials that are more environmentally friendly and capture children's attention and interest.
Art and Collectors' Items
Tap into an increase in interest in quirky and eccentric artistic creations depicting popular culture memes and ideas.
SCORE
3.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 79%
Activity 20%
Freshness 8%

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