DIY Portable Juice-Boxes

The Gurefuru Chuchu Juicer Turns Fruit to Drink On-the-Go

Juicer-fanatics and mustache aficionados alike can use The Gurefuru Chuchu as a fun and portable way to turn oranges into homemade juice-boxes.

Japanese toy company Takara Tomy has begun pre-selling and promoting the Burt Reynolds-esque juicer known as 'Mr. Gurefuru' online using an overzealous and enthusiastic commercial. It is expected to be in stock on March 29, 2012.

In about a minute, the item turns a piece of fresh fruit into a smoothie-like beverage by first poking a hole into the top and then churning a crank around in its insides.

The Gurefuru Chuchu allows one's citrus snack of choice to be turned into a tasty juice cocktail on-the-go, and could be a big hit for children and lovers of items that are novel, yet practical.

Additonal Sources: foodiggity.com

Portable Juicers
Opportunity for developing compact juicers that allow consumers to make fresh juice on-the-go.
Novelty Appliances
Potential for creating unique and fun kitchen appliances that offer practical functionality.
DIY Snack Packaging
Disruptive innovation opportunity in designing DIY snack packaging that allows consumers to create their own on-the-go snacks.

Where This Applies

Kitchen Appliance
Potential for innovation in the kitchen appliance industry by creating compact and efficient juicers.
Toy
Opportunity for toy companies to tap into the kitchen appliance market by developing fun and interactive juicers.
Food Packaging
Disruptive innovation opportunity in the food packaging industry by designing customizable packaging for on-the-go snacks.
SCORE
3.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 46%
Activity 46%
Freshness 8%

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