Gonduras Jitomirsky has recreated the image of two of the most controversial and well-known directors in recent American cinema history. Gonduras Jitomirsky creates a collage-like effect to capture the essence of maniacal movie maker Quentin Tarantino and documentarian Michael Moore.
To some they are brilliant filmmakers, to others they are inglorious b@$tards. No matter the opinion on the two, one would have to agree Jitomirsky's revamped versions leave the onlooker only wanting more.
Implications - A simple and effective way for businesses to garner the attention of a large group of potential consumers is by incorporating qualities or traits of controversy into their products. Such products will evoke excitement or sensational feelings; these qualities can be be useful in drawing in large numbers of consumers.
What Makes This Trend Stand Out
- Controversial Filmmaker Collage
- Creating collage-like artworks of controversial filmmakers can be a disruptive innovation opportunity for art and entertainment industries by attracting attention and evoking strong emotions.
- Revamped Versions
- Implementing a revamped version of a well-known product or service can be a disruptive innovation opportunity for businesses to captivate consumers and leave them wanting more.
- Incorporating Controversy
- Incorporating qualities or traits of controversy into products can be a disruptive innovation opportunity for businesses to generate excitement and attract a large consumer base.
Sectors Adopting This
- Art
- The art industry can explore disruptive innovation opportunities by creating collage-like artworks of controversial figures to capture the attention of art enthusiasts and provoke discussions.
- Entertainment
- In the entertainment industry, showcasing revamped versions of well-known movies, TV shows, or performances can be a disruptive innovation opportunity to engage audiences and spark interest.
- Consumer Products
- Consumer product industries can embrace disruptive innovation by incorporating controversial elements into their products, generating excitement and attracting a large target market.
