Life Size Snow Globes

Visitors to NYC Can Get Inside a Giant Snow Globe and Get a Souvenir Too

This giant snow globe may very well be the coolest thing you do in New York City this winter.

Sponsored by Citibank, the Citi Snow Globe at Bryant Park allows visitors to get themselves and their friends inside. Once inside, tourists can dance and make fools out of themselves in the giant snow globe as no less than 16 cameras record their movements. The simultaneous photo taking results in a super cool composite stop motion video that can be distributed digitally. Snow effects are even added digitally afterwards, because what kind of giant snow globe doesn't have some snow in it?

The globe will be open until March 3, 2013, but I'm anticipating this cool little tourist attraction will be popular enough to warrant a return every year.

Immersive Experiences
Creating immersive experiences like life-size snow globes can attract tourists and provide unique entertainment.
Digital Souvenirs
Using technology to create personalized digital souvenirs, such as composite stop motion videos, can enhance visitor experiences.
Branded Experiences
Partnering with brands, like Citibank, to create unique and branded experiences can attract attention and sponsorship opportunities.

Industries Being Reshaped

Tourism and Hospitality
The tourism and hospitality industry can explore immersive experiences like life-size snow globes to attract visitors and differentiate their offerings.
Entertainment
The entertainment industry can leverage technologies to create personalized digital souvenirs and enhance the visitor experience.
Branding and Marketing
Brands can partner with unique experiences, such as life-size snow globes, to create memorable and branded experiences for consumers.
SCORE
3.7 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 51%
Activity 53%
Freshness 8%

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