The Cliche DQM Fall/Winter Capsule Release features a number of different products, all shown off in a professional skateboarding video. The skate video sees team skaters Flo Mirtain, Kevin Bradley, Sammy Winter, Charles Collet, Curtis Rapp, Keith Denley, Lee Smith and Brian Delatorre doing some ogle-worthy tricks. These pro stunt men tear up New York City while finding the time to enjoy a nice glass of wine. The skateboard brand shows how the sub-culture combines lifestyle, sport, art and fashion together for youth-filled rebels.
The release includes two skate decks that have personified beer and wine bottle artwork, two tees and a corkscrew. The theme of the collection centers on the personified bottles, which explains the inclusion of the multi-color corkscrew. The whole collection is quite cheeky.
The Cliche DQM Fall/Winter release will be available on November 7th.
What Makes This Trend Stand Out
- Personified Bottle Artwork
- There is an opportunity for disruptive innovation in creating unique and personalized artwork that personifies everyday objects, such as bottles.
- Skateboarding Fashion
- The combination of skateboarding, sport, art, and fashion presents an opportunity to create innovative and stylish products that resonate with youth culture.
- Skateboarding Lifestyle
- The skateboarding subculture provides an opportunity to create products and experiences that cater to the rebellious and youth-filled lifestyle.
Sectors Adopting This
- Art and Design
- The fusion of art and everyday objects, like bottles, presents innovative opportunities for artists and designers to create unique and personalized artwork.
- Fashion and Apparel
- Skateboarding fashion offers opportunities for apparel brands to create trendy and stylish products that appeal to the youth culture.
- Sports and Recreation
- The skateboarding lifestyle presents opportunities for businesses in the sports and recreation industry to create products and experiences that cater to the rebellious and adventurous nature of skateboarders.
