The Brit & Co. colored cushion project is a simple way to spruce up old and dull pillows around the home -- and better yet, it's affordable. This is a great way to customize your furnishings.
The materials needed to create these stylish pieces include cushion seats, painter’s tape and some fabric paint. You can create any design with the painters tape, paint in between the creases and let it set before use.
The nice thing about this project is that the pillows look as though they were purchased. The vibrant colors and patterns look professional and are sure to impress. Brit & Co. is a lifestyle brand that is always on the hunt for creative living ideas.
What's Driving This Trend
- Customized DIY Pillows
- Disruptive innovation opportunity: Develop a user-friendly online platform that allows customers to design and order customized pillows.
- Affordable Home Decor
- Disruptive innovation opportunity: Create a subscription-based service that provides affordable DIY home decor kits with various design options.
- Creative Living Ideas
- Disruptive innovation opportunity: Develop a mobile app that provides users with a daily dose of creative living ideas and DIY projects.
Who This Affects Most
- Home Decor
- Disruptive innovation opportunity: Incorporate augmented reality technology into the home decor industry to allow customers to visualize how customized pillow designs will look in their homes.
- Subscription Services
- Disruptive innovation opportunity: Launch a subscription-based service that provides customers with a curated selection of DIY home decor projects and supplies each month.
- Lifestyle Brands
- Disruptive innovation opportunity: Partner with influencers and social media platforms to create an online marketplace for individuals to sell their handmade home decor products.
