Naughty Library in Paris

Hell at the Library

La Bibliothèque Nationale in Paris is finally letting the public take a peek at its secret collection of erotic works that have been hidden for 40 years. Since the 1830's, librarians hid books and reference materials that they deemed too dangerous for public morality. The collection of naughty books, scandalous poems and provocative pamphlets was referred to as l'Enfer or "Hell" and has been under tight lock and key.

The exhibit, appropriately titled “Hell at the Library” includes 350 pieces of literature, pornography, Japanese prints, photographs and audio recordings designed to shock, entertain and educate. Just imagine how fun school field trips or study assignments can be!

The only setback is that the library is now carding as well -- all patrons to the exhibit must be at least 16.

Hidden Collections
There is an opportunity for museums and libraries to showcase their previously hidden collections, attracting new audiences and generating interest in their institutions.
Controversial Exhibitions
Creating exhibitions that challenge societal norms and provoke discussion can attract a curious and engaged audience, while also promoting educational experiences.
Age-restricted Exhibitions
Implementing age restrictions on certain exhibitions can create a sense of exclusivity and novelty, appealing to a specific target audience.

Where This Applies

Museums
Museums can leverage hidden collections to attract visitors and create unique exhibition experiences that go beyond traditional displays.
Libraries
Libraries can transform their image and engage new demographics by showcasing previously unseen or controversial materials in curated exhibitions.
Art Galleries
Art galleries can curate bold and thought-provoking exhibitions that push boundaries, attracting visitors who seek unconventional and stimulating artwork.
SCORE
5.0 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 70%
Activity 73%
Freshness 8%

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