Mid-Century Inspired Runways

The Aquilano.Rimondi Fall 2013 Collection is an Ode to Alice

The Aquilano.Rimondi Fall 2013 collection is an homage to Alice and Wonderland and the glory days of Italian fashion. The fantasy driven series featured intricate embellishments and rich fabrics. Every piece in the sensational collection is an exploration of the medium and design construction.

Designer duo Tommaso Aquilano and Roberto Rimondi decided to take a trip down the rabbit hole and created a wonderful concept collection. There were pieces with hearts, jacquard and models were decked out in teal make-up. The looks were both delicate and deliberate. Fabulous details in the collection included pocket flaps that created a heart shape and squares of sequins that sparkled down the runway.

The Aquilano.Rimondi Fall 2013 collection is majestic and an ode to mid-century fashions.

Fantasy Fashion
The incorporation of whimsical elements in fashion introduces an opportunity for brands to experiment with imaginative design concepts.
Vintage Inspirations
Mid-century fashion revival creates opportunities for brands to redesign classic styles for a modern audience.
Textile Exploration
Intricate embellishments and unique fabric combinations can lead to creative and innovative designs for fashion brands.

Who This Affects Most

Fashion and Apparel
Fashion brands can explore new creative territory by incorporating imaginative elements and vintage inspirations into their designs.
Textile and Fabric Production
The demand for unique fabrics and intricate embellishments in fashion presents an opportunity for textile and fabric producers to create innovative materials for use in fashion.
Event and Entertainment
Fantasy fashion elements and immersive experiences can be incorporated in events and entertainment, providing an opportunity to create unique and unforgettable experiences for attendees.
SCORE
3.4 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 68%
Activity 26%
Freshness 8%

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