Model Myf Shepherd channels a convincing Amelia Earhart for Luciana Val and Franco Musso's '7e Ciel' editorial in August's Numero #105. The editorial features a number of retro aviation cues, from the jumpsuits, jackets and goggles Shepherd wears to the old planes that form a part of the setting.
We've seen a number of editorials that use aviation themes. Check out a handful of those, as well as some past Numero features, below.
Implications - The images found in this pictorial satiate consumer demand for fantastical imagery. Consumers enjoy surrealistic imagery because it provides them with escapist experiences. Corporations may similarly appeal to consumers using fantasy imagery in advertising campaigns as the demand for escapist content is always high.
Why This Trend Is Growing
- Retro Aviation Themes
- Opportunity to create unique and nostalgic marketing campaigns using retro aviation themes.
- Surrealistic Imagery
- Use of surrealistic imagery to create escapist experiences and appeal to consumers.
- Fantasy Advertising Campaigns
- Opportunity for corporations to appeal to consumers using fantasy imagery in advertising campaigns.
Industries Being Reshaped
- Fashion
- Fashion industry can incorporate retro aviation themes and imagery to create unique and trendy collections.
- Advertising
- Advertising industry can create visually stunning campaigns using surrealistic and fantasy imagery.
- Travel
- Travel industry can utilize retro aviation themes to create a nostalgic and adventurous travel experience for consumers.
