'Faces of War' Shows Soldiers Battling Mixed Mental States
Summer Luu — November 8, 2010 — Art & Design
References: behance.net
The illustrations in 'Faces of War' depict the human emotions soldiers face throughout battle from start to finish.
You'll never know the feelings and experiences these soldiers go through unless you've done it yourself, but these watercolor illustrations do a pretty good job at sharing the emotions. From sweet farewells to bitter (bloody) endings, the 'Faces of War' gives you a sense of their feelings.
Implications - Many consumers today are drawn to products that evoke emotion or with which they can forge an personal connection. Businesses and companies that provide consumers with products that transport them to another period in their lives will see big returns. Today's ever-evolving society is ushering advanced and hi-tech products that often leave consumers feeling overwhelmed. Such consumers will be drawn to products that generate familiar or nostalgic feelings.
You'll never know the feelings and experiences these soldiers go through unless you've done it yourself, but these watercolor illustrations do a pretty good job at sharing the emotions. From sweet farewells to bitter (bloody) endings, the 'Faces of War' gives you a sense of their feelings.
Implications - Many consumers today are drawn to products that evoke emotion or with which they can forge an personal connection. Businesses and companies that provide consumers with products that transport them to another period in their lives will see big returns. Today's ever-evolving society is ushering advanced and hi-tech products that often leave consumers feeling overwhelmed. Such consumers will be drawn to products that generate familiar or nostalgic feelings.
Trend Themes
1. Emotional Connection Products - Businesses that provide products that evoke emotion or personal connection will see big returns.
2. Nostalgic Products - Products that generate familiar or nostalgic feelings will attract consumers in today's overwhelming and hi-tech society.
3. Transportive Experiences - Consumers are drawn to products that transport them to another period in their lives, presenting opportunities for businesses to create immersive experiences.
Industry Implications
1. Art and Design - Artists and designers can create emotional and nostalgic products that resonate with consumers.
2. Entertainment and Media - Companies in the entertainment and media industry can provide transportive experiences through storytelling and immersive content.
3. Retail and Consumer Goods - Retailers and consumer goods companies can tap into the market for nostalgic and emotion-evoking products to attract and engage customers.
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