Post-Earthquake Photo Essays

Jeremy Cowart's 'Voices of Haiti' is Absolutely Powerful

The media attention dies down, and we go back to our sheltered, comfortable lives, almost (but not entirely) forgetting about the devastation that rocked a faraway city or country -- but thanks to one photographer, we can still hear the 'Voices of Haiti.'

Deeply moved, Nashville photographer Jeremy Cowart posed a simple question to the survivors he approached when compiling his photo essay 'Voices of Haiti.' The question that drives Cowart's latest work was, "What do you have to say about all this?"

Disaster Recovery Photo Essays
The rise of photo essays showcasing post-disaster recovery efforts provides new opportunities for visual storytelling and disaster response fundraising.
User-generated Content for Social Good
As user-generated content gains popularity across social media, brands can leverage this trend to harness the power of community-driven campaigns for philanthropic purposes.
Empathy-centered Storytelling
Empathetic storytelling can drive a deeper emotional connection with audiences than standard journalism, providing new avenues for brands to connect with consumers and promote social causes.

Industries Being Reshaped

Journalism
Journalism can leverage the trend of disaster recovery photo essays to provide in-depth coverage of natural disasters and build stronger emotional connections with readers.
Non-profit Organizations
Non-profit organizations can harness user-generated content and empathy-centered storytelling to raise awareness and funds for their cause while engaging with socially conscious audiences.
Social Media Marketing
Social media marketing can use the trend of user-generated content for social good to promote products and brands while emphasizing a commitment to social responsibility and community engagement.
SCORE
3.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 83%
Activity 27%
Freshness 8%

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