It used to be an insult to call out someone’s chicken legs, but with the rise of the metrosexual male and skinny jeans, the scrawny stems in ‘Chicken’ by Narin Demirbas are more fashionable than ever before. While I still prefer a man with quads that could crush walnuts, not all women (and men) share my point of view.
Check out more shots from ‘Chicken’ by Narin Demirbas above, and keep clicking for more leg-loving features from Trend Hunter’s archives.
Key Themes Behind This Trend
- Metrosexual Male
- Opportunity for brands to develop and market grooming products and fashion lines tailored to the metrosexual male population.
- Skinny Jeans
- Disruptive innovation opportunity to create innovative and comfortable materials or designs for skinny jeans, catering to the growing demand in the fashion industry.
- Body Positivity
- Potential for brands to champion body positivity and inclusive beauty standards, encouraging self-acceptance and celebrating diverse body types.
Where This Applies
- Grooming Products
- Growth potential exists for grooming products specifically targeted towards the metrosexual male market, addressing their unique needs and preferences.
- Fashion
- Fashion brands can capitalize on the skinny jeans trend by creating innovative designs and materials that offer comfort while maintaining style and fit.
- Body Positive Movement
- Opportunity for companies to promote and support the body positive movement through inclusive marketing campaigns and diverse product offerings.
