Bluesfear have developed a visual collaboration of digital art. Essentially, it's a very long image made up of smaller images with each artist blending their image to the previous. It's a community project that currently has over 100 images from almost 80 artists. With an ambition of making it a mile long - this project will be going for quite some time!
Implications - Collaborative efforts are now easily accomplished with the Internet connecting everyone worldwide. This digital cultural mosaic has brought out some of the most intriguing artworks that any consumer would appreciate. With the Web's large community of artists, businesses now have the perfect source to bring consumers products that are by the people and for the people.
Key Themes Behind This Trend
- Digital Art Collaboration
- Opportunity for businesses to incorporate digital art collaboration into their products for customer engagement and product differentiation.
- Community Art Projects
- Opportunity for companies to sponsor and promote community art projects as a way to connect with consumers and support local artists.
- Crowdsourced Art Creation
- Opportunity for businesses to tap into the power of crowdsourcing by engaging with artists and consumers to co-create unique artworks and products.
Where This Applies
- Art and Design
- Industry leaders can leverage digital art collaborations and community art projects to expand their customer base and create new revenue streams.
- Advertising and Marketing
- Opportunity for advertising agencies to incorporate crowdsourced art creation into their campaigns to increase engagement and authenticity.
- Social Media and Networking
- Platforms that allow for crowdsourced art creation and community art projects can increase user engagement and loyalty, providing new revenue streams through advertising and sponsorships.
