Ideas
Explore the world's #1 largest database of ideas and innovations, with 460,296 inspiring examples.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,339 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,339 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,209 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 460,296 cutting edge ideas.

Talented Taxidermists

Maurizio Cattelan Brings the Headless Horse to Life

— June 10, 2009 — Unique
Maurizio Cattelan has created a headless horse mantle to express his taxidermy talents.

This weird wall mount has people wondering about the meaning behind this hanging horse.

If you want to see this headless horse taxidermy, it is being shown at a modern art museum called Punta Della Dogana, Venice's newest contemporary art gallery.

Implications - Society is drawn to the unusual and the bizarre. For good or ill, this lends itself towards advertising that boldly steps away from the commonplace or the expected. Exhibits like these definitely would make for an interesting guerrilla ad campaign, not the least because they would be sure to get passersby talking and would rapidly spread across the Internet. Take note aspiring marketing geniuses: it's always a good idea to think outside the box.
Trend Themes
1. Unconventional Taxidermy - Maurizio Cattelan's headless horse mantle challenges traditional taxidermy practices.
2. Shockvertising - Bold and unconventional advertising campaigns can capture attention and evoke discussion.
3. Weird Art Installations - Society is drawn to unusual and bizarre art installations, providing opportunities for artists to push boundaries and create new experiences.
Industry Implications
1. Fine Arts - Taxidermy and art installations like Cattelan's provide opportunities for disruption in the fine arts industry.
2. Advertising - Unconventional advertising and guerrilla marketing are becoming more popular in today's society.
3. Museums and Exhibitions - Exhibitions featuring unusual and thought-provoking installations, such as Punta Della Dogana's contemporary art gallery, are becoming more popular and provide opportunities for disruptive displays.
4.3
Score
Popularity
Activity
Freshness