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Food-Formed Fingerprints

Kevin Van Aelst Makes Playing With Your Food Pretty

— June 9, 2009 — Fashion
When his parents said playing with your food is bad, Kevin Van Aelst must not have been listening, as is evident by the choice of medium for his artwork.

Kevin Van Aelst's food art features fingerprints made of mustard, on the tops of pies, and giant cheeto fingerprints. Along with world-designed apples and time telling pies, Kevin Van Aelst's art is full of fun, and full of food.

Implications - There is a high degree of interest amongst today's consumers for products and items that boast unique and original characteristics. A fresh concept or idea that has never been exposed to the market is likely to gain more attention and buzz than a product consumers are accustomed to encountering. Businesses will benefit by following through with seemingly bizarre concepts because they will stand out amongst the others.
Trend Themes
1. Unique and Original Characteristics - Businesses can capitalize on consumers' interest in unique and original characteristics by creating products with fresh concepts and ideas.
2. Buzzworthy Concepts - Seemingly bizarre concepts can generate attention and buzz for businesses, helping them stand out from their competitors.
3. Consumer Desire for Novelty - The high degree of interest in novelty among consumers presents opportunities for businesses to offer new and unseen products to the market.
Industry Implications
1. Food and Beverage - Brands in the food and beverage industry can leverage unique and original characteristics to create buzzworthy products that appeal to consumers.
2. Art and Design - The art and design industry can explore bizarre concepts and incorporate unique materials like food to create attention-grabbing artworks and installations.
3. Marketing and Advertising - Marketing and advertising companies can help businesses with novel product concepts gain attention and stand out in the market through strategic communication campaigns.
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