Real Stick USBs

OOM's Wooden Memory Sticks Promote Green Geeking (UPDATE)

These cute, little devices give “memory sticks” a literal meaning. Because they are made from actual wood, they promote an eco-friendly manner. Created by OOMS, a furniture and interior design company in the Netherlands, these wooden memory sticks are sure to give your technology a unique and natural flavour.

Who wouldn't want professionally handmade USB memory sticks that stand out in the office?

Implications - More eco-friendly products are on a rise with consumer's taking a liking to mother nature. This on-going phenomenon has inspired designers to use concepts that provide a natural aesthetic to their products as a response to the demand for "green" products. Not only do brands play their part in being environmentally friendly, but they also bring nature closer to the eco-conscious consumer.

Eco-friendly Products
Creating more eco-friendly products in response to consumer demand for environmentally friendly options.
Natural Aesthetic
Using concepts that provide a natural aesthetic to products as a response to the demand for 'green' products.
Bringing Nature Closer
Brands bringing nature closer to the eco-conscious consumer through their environmentally friendly products.

Industries Being Reshaped

Furniture and Interior Design
Opportunity for furniture and interior design companies to incorporate eco-friendly materials and natural aesthetics into their product offerings.
Technology
Opportunity for technology companies to develop eco-friendly options and natural aesthetic designs for their products.
Consumer Goods
Opportunity for consumer goods companies to cater to the demand for eco-friendly products and natural aesthetics.
SCORE
3.9 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 53%
Activity 56%
Freshness 8%

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