If you haven’t seen Susan Boyle on Britain’s Got Talent, then you’re in for a big surprise… and you’re missing out on what is sure to become one of the most viral claims to fame of the year.
This video of Susan Boyle singing on Britain’s Got Talent has already received 5,594,227 views at time of posting; considering it’s only been online since April 11, 2009, it’s been getting over a million views a day!
I don’t want to spoil it, but you’re in for a real shock when you watch Susan Boyle sing I Dreamed a Dream from Les Miserables. The video of the unemployed 47-year-old is not embeddable, so watch it here.
What's Driving This Trend
- Viral Talent Discoveries
- The trend of viral talent discovery videos, like Susan Boyle's performance on Britain's Got Talent, presents an opportunity for companies to create innovative platforms for talent discovery to capitalize on virality.
- Reality Show Fandom
- Reality show fandoms present opportunities for businesses to create social communities around their products or services by tapping into the enthusiasm and engagement of reality show fans.
- Viral Marketing Campaigns
- Creating viral marketing campaigns around reality show talents, like Susan Boyle, can provide companies with expansive reach and brand recognition.
Who This Affects Most
- Entertainment Industry
- The entertainment industry can leverage the trend of viral talent discovery videos to create and monetize reality show formats that capitalize on the virality of talent showcases.
- Social Media Industry
- Social media companies can create innovative platforms dedicated to viral talent discovery videos to increase user engagement and capitalize on the popularity of the talent showcases.
- Marketing Industry
- The marketing industry can leverage viral reality show moments, like Susan Boyle's performance on Britain's Got Talent, to create viral marketing campaigns that drive brand awareness and recognition.
