Clayton Cubitt has done a photographic series featuring photos of models wearing meat. The meat applied to each model’s skin makes me think of one of Hannibal Lecter’s victims.
The “Raw Flesh” photo series by Clayton Cubitt was part of a cover feature for a 2008 issue of Zink Magazine. Gory, yet brilliant.
Implications - The use of such shocking, politically controversial pieces such as this Raw Flesh series will place a publication or website in a certain light. Though some will not appreciate the display of such images, others will revere the site or magazine as avant garde and rebellious. Others in the media industry would be wise to learn from this example.
What Makes This Trend Stand Out
- Controversial Photography
- There exists a trend towards creating controversial photographs which can stir up emotions and reactions in viewers.
- Avant Garde Publications
- Publications or websites that produce controversial content can attract a niche audience, positioning themselves as avant-garde and rebellious.
- Shock Advertising
- Brands may utilize controversial or shocking images to attract attention and generate buzz for their products or services.
Sectors Adopting This
- Media
- Media companies can explore creating controversial content to attract a niche audience and stand out in a crowded market.
- Fashion
- Fashion brands could utilize controversial content to challenge societal norms and promote their products in a unique way.
- Advertising
- Advertising agencies can experiment with shock advertising and create unexpected campaigns to grab consumers' attention and generate buzz.
