While people await the Sports Illustrated ‘Swimsuit Issue,’ we bring you a cool, marine-themed editorial from the February 2009 ‘Swimsuit Issue’ of Out magazine with model Andres Segura (AKA Kylie Minogue’s rumored current boyfriend) playing captain.
Photographed by Xevi Muntane, the ‘Buffalo Stance’ shows ‘Captain’ Andres styled by Grant Woolhead in the new pieces from the likes of Emporio Armani, Dior Homme, Roberto Cavalli, Jean Paul Gaultier, Dunhill, Dsquared2, Yves Saint Laurent, Jil Sander and American Apparel.
What I love about this feature is that they didn’t go for your typical underwear or swimsuit modeling poses. The editorial has a depth to it, and the swimsuits are part of the story.
What's Driving This Trend
- Marine-themed Editorials
- Exploring creative and unconventional ways to showcase swimwear and fashion in marine-themed settings.
- Alternative Modeling Poses
- Challenging traditional modeling poses by incorporating storytelling and depth into fashion editorials.
- Celebrity/model Cross-promotion
- Leveraging the association between celebrities and models to generate buzz and interest in fashion campaigns.
Who This Affects Most
- Fashion
- Opportunities for fashion brands to create unique and narrative-driven campaigns that stand out from traditional swimwear advertising.
- Photography
- Innovations in creative direction and shooting techniques to capture unique and engaging visuals for fashion editorials.
- Celebrity Endorsements
- Collaborating with celebrities as models or brand ambassadors to create captivating campaigns that resonate with audiences.
