Scalable Design

Single Plan for City Center and Sitting Center

What a fascinating challenge: four architectural firms, BIG (Copenhagen), INABA (Los Angeles), MAD (Beijing), and Mass Studies (Seoul) have been invited to submit a new city scape, but in a scalable form. What does that mean? Well, a city block design can be scaled down to a sitting area in a public space. Or a building can transformed from urban center to a toy - all just by changing in size.

Implications - This bold challenge is really remarkable because many people recognize that current urban centers are going to need to adapt to the shifting demographics of the future.

Scalable Design
Opportunity for architects and designers to create flexible and adaptable spaces that can be scaled up or down based on different needs and purposes.

Industries Being Reshaped

Architecture
Architectural firms can explore innovative ways to create scalable designs that can be applied to urban centers, public spaces, and buildings.
SCORE
4.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 50%
Activity 87%
Freshness 8%

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