Time Telling Cogs

Clock Delay

Clock Delay was named so you could blame your tardiness on this bizarre clock. Telling the time on this device is actually easier than some of the other code watches on the market. Each of the three cogs represent the hours, minutes and seconds - where they nearly meet reveals the time.

It was designed by Bas van Leeuwen for Studio Bloomm (The Netherlands). Although the observer would consider this a rather unsual clock, the designing concept philosophy was a statement about our throwaway culture - "Rarely we repair. In this way we lost our sense of interest in technology. Clock Delay brings this feeling back.”

It's hard to imagine whether it will indeed do so but it is a cool looking stainless steel and aluminium clock nonetheless which will set you back 1280 Euros or $1962.

Unconventional Clocks
Designing unique clocks that deviate from traditional time-telling methods presents opportunities for innovative timepieces.
Throwback Design
Creating products that invoke nostalgia and challenge the throwaway culture can offer disruptive innovation possibilities.
Reflecting on Repair Culture
Exploring products that encourage repairing and maintaining instead of discarding can spark innovative solutions within the consumer market.

Where This Applies

Home Decor
The home decor industry could embrace unconventional clock designs to offer customers unique and visually appealing timekeeping options.
Luxury Goods
Luxury brands could explore the throwback design trend to create high-end products that evoke nostalgia and cater to consumers seeking unique and culturally significant pieces.
Sustainable Living
The sustainable living industry can tap into the concept of repair culture and develop innovative products that promote longevity, reducing waste in the process.
SCORE
1.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 21%
Activity 23%
Freshness 8%

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