The Oscar de la Renta Fall 2013 collection showcased a variety of patterns and vibrant color schemes. While many designers prefer to stay neutral during the season, saving bright and in your face apparel for the summer months, the label has broken with the standard mold.
This Fall 2013 line made its fashion forward debut at this year's New York Fashion Week. Showcased along the Oscar de la Renta runway were kaleidoscope shapes, floral prints, tweed and gold embellishments. These elements were pieced together within the same ensemble, contributing to a chaotic brand of chic upscale fashion. An acute sense of variety was furthered by the diverse cuts, seen in tube dresses, feathered frocks, professional peplum pieces and crop minis.
Why This Trend Is Growing
- Pattern-clashing Fashion
- Disruptive innovation opportunity: Develop a platform or app that helps individuals create stylish and unique pattern-clashing outfits.
- Vibrant Color Schemes
- Disruptive innovation opportunity: Create eco-friendly dyes and pigments that offer a wide range of vibrant colors for apparel and home textiles.
- Mixing Diverse Cuts
- Disruptive innovation opportunity: Design a customizable clothing line that allows customers to mix and match diverse cuts to create personalized looks.
Industries Being Reshaped
- Fashion Retail
- Disruptive innovation opportunity: Incorporate augmented reality (AR) technology in fashion retail to allow customers to virtually try on pattern-clashing outfits before making a purchase.
- Textile Manufacturing
- Disruptive innovation opportunity: Develop sustainable and innovative fabric materials that seamlessly blend and clash patterns for the creation of unique and eco-friendly apparel.
- Fashion Tech
- Disruptive innovation opportunity: Create smart fashion accessories that can analyze color schemes and patterns, providing real-time fashion advice to users.
