Anthropomorphic Storage Systems

The 'Our Kid' Side Table Will Charm You Increasing its Lifespan

It's difficult to form an emotional connection to contemporary furnishings, given that most modern people have no idea who produced their pieces -- if they weren't, more likely, made by machines. The 'Our Kid' Side Table is one designer's attempt to appeal to the owner sentimentally, even though it wasn't crafted by someone's uncle and it hasn't been meticulously treated to marvelous elaborate details.

Daniel Schofield has, however, put a great deal of care into the creation of this quirky piece of furniture. A lovely box was assembled from beautiful pale wood to produce the tabletop and a built-in drawer. A wireframe stand was bent into the endearing forms of four slender legs with feet. A pair of eye-like holes, instead of a handle, make the 'Our Kid' Side Table look vaguely animated, discouraging the consumer from casting the object aside when styles and tastes change.

Personalized Furniture
Creating furniture that evokes an emotional connection with the owner, allowing for longer-lasting appeal.
Quirky Design
Incorporating unique and unconventional design elements to attract consumers looking for distinctive pieces.
Nostalgic Aesthetics
Reviving traditional craftsmanship and materials to appeal to consumers seeking a sense of nostalgia.

Where This Applies

Furniture Manufacturing
Exploring new ways to craft furniture to create emotional connections with customers.
Interior Design
Incorporating quirky and personalized furniture designs into interior spaces for a unique and memorable aesthetic.
Home Decor Retail
Offering a selection of nostalgic and personalized furniture options to cater to consumer demand for unique and sentimental pieces.
SCORE
3.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 55%
Activity 29%
Freshness 8%

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