The DURKL x Ortlieb Messenger Backpack comes of the most recent collaborations between the outerwear labels. DURKL is based in Washington where its founder Will Sharp has maintained an independent urbanite vibe, a background that stands in stark contrast to Ortlieb's 25 year-long history in the business.
The Messenger Backpack is as much functional as it is modern. The strips of blue and red cloth are actually waterproof, enabling customers to carry a variety of precious goods. This is an offshoot of the PVC and Cordura materials, rendering the bag as impenetrable to not only water, but also dust. The rolled clasp makes the product all the more appealing as it saves time and effort.
What's Driving This Trend
- Waterproof Fashion Accessories
- The rise of waterproof materials in fashion accessories presents an opportunity for brands to create functional and stylish products.
- Collaborative Fashion Partnerships
- Collaborative partnerships between fashion labels allow for the creation of unique, limited edition products that appeal to niche markets.
- Efficient Bag Closures
- The development of innovative bag closures, such as the rolled clasp featured in the DURKL x Ortlieb Messenger Backpack, offers convenience and time-saving benefits.
Who This Affects Most
- Fashion Accessories
- The fashion accessories industry can tap into the growing demand for waterproof products.
- Fashion Collaborations
- The fashion industry can benefit from collaborative partnerships that bring together different brand aesthetics.
- Bag Manufacturing
- Manufacturers specializing in bag production can explore the development and integration of new and efficient bag closures.
