You've seen it before with Kit Kat commercials, everyday sounds from machinery coming together to form a catchy tune; well Alphabet Photography used the machines in their warehouse to create workplace Christmas carols for the holidays.
The custom photo frame factory got its workers together and had them press on phone buttons, clink glasses and stomp their feet to form a rendition of Carol of the Bells. The result is a festive holiday jingle that hits all of the whimsical carol's notes. It took 125 rehearsals and 720 hours of performance and video recording.
All their hard work paid off. It's heartwarming to see the marketing scheme and the look of enjoyment on the participants faces as they hammer out workplace Christmas carols on photo frame machinery.
What Makes This Trend Stand Out
- Machinery Music
- Opportunity to explore the potential of using machine noises and sounds to create more catchy tunes and songs.
- Workplace Collaboration
- Opportunity to foster collaboration and team building within the workplace by engaging employees in creative projects such as music or art.
- Marketing Stunts
- Opportunity for companies to use creative and unique marketing stunts, such as creating music with machinery, to grab consumer attention and increase brand awareness.
Sectors Adopting This
- Manufacturing
- Manufacturing companies can explore the potential of using machinery sounds to create music and other artistic outputs.
- Marketing and Advertising
- Marketing and advertising agencies can use innovative tactics such as creating music with machinery to create buzz and increase brand awareness.
- Employee Engagement
- Companies in various industries can engage their employees in creative projects such as creating music with machinery to promote team building and increase employee morale.
