The Kevin Lyons x Converse collection is filled with crafty little monsters taking over the Chuck Taylor All Star sneakers.
These fluffy caricatures that plaster the canvas exterior of the Chuck Taylor shoes are cheeky scribble beasts looking to have fun. Those who follow Kevin Lyons' artwork will recognize the monsters. They've appeared in art pieces and on skateboard decks beforehand. Now they are drawn in blue and line the fabric of the Converse sneakers; some with their mouths open to reveal the words Colette, Converse or the name of the artist.
The Kevin Lyons x Converse collection will be released exclusively on Colette.com on December 10, 2012. If you've fallen in love with these shoes, there will only be 125 pairs up for grabs so make sure you purchase yours early.
Why This Trend Is Growing
- Personalized Cartoon Art Sneakers
- Innovative way to incorporate personalized cartoon art on footwear.
- Limited Edition Sneaker Designs
- Opportunity for companies to create limited quantity designs to increase exclusivity and hype.
- Artist Collaboration Sneakers
- Establishing partnerships with artists for unique sneaker designs and increased consumer interest.
Industries Being Reshaped
- Fashion Retail
- Opportunities for fashion retail brands to create exclusive fashion sneakers.
- Art and Design
- Innovative ways for artists and designers to bring their work into the fashion industry.
- Footwear Manufacturing
- Potential to increase consumer interest and revenue through unique limited edition sneaker designs.
