Chromatic Floral Collaborations

Masha Reva x Syndicate Botanical Layers Creates Floral Fashions

When two Eastern European couture lines collaborate, genius pieces are bound to be created; the Masha Reva x Syndicate Botanical Layers collection brings the Ukrane's finest print masters together. The floral print sweaters are available in small and medium sizes on November 28th, 2012.

The Botanical Layers collection harbors a multitude of floral prints, ranging from exotic florals to traditional graphic prints. The Botanical Layers concept is a though-out idea which combines the high end fashion of Masha Reva and the street style savvy from Syndicate and combines them to produce haute couture sweaters which are street style gems. The head pieces in the photo shoot add a spectacular finishing touch on the overall branding of the Botanical Layers line.

Collaborative Fashion
Opportunity for couture lines to collaborate and create unique fashion pieces.
Floral Prints
Growing demand for fashion items with floral prints in various styles and designs.
Street Style Couture
Emerging trend of combining high-end fashion with street style elements.

Industries Being Reshaped

Fashion
Fashion industry can benefit from collaborations between couture lines and innovative print designs.
Textile
Growing demand for floral prints creates opportunities in textile manufacturing for fashion brands.
Accessories
Opportunity to create unique headpieces and accessories that complement the floral fashion trend.
SCORE
1.8 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 31%
Activity 16%
Freshness 8%

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