80s Cop Menswear Shoots

The GQ Italia Miami Vice Photoshoot for the June 2012 Issue

This rad GQ Italia Miami Vice photoshoot would sure put a smile on the faces of Sonny and Rico. The editorial was shot by photographer Tony Kelly for the June 2012 issue of the mens publication GQ Italia. Channelling the classic 1980s cop drama Miami Vice, this fashion spread is not only stylish, but badass.

The fashion models take on the roles of James “Sonny” Crockett and Ricardo “Rico” Tubbs played respectively by Don Johnson and Philip Michael Thomas, and show how easy it is to look good while fighting crime. Styled by Peter Cardona, the editorial is filled with contemporary pieces that hearken back to the fun fashion of the 80s. The bold, brightly hued suits and blazers have a crisp, well-tailored fit and most importantly, have the sleeves rolled up in classic Miami Vice style. 

Retro Fashion
Disruptive innovation opportunities include creating new lines of clothing inspired by iconic 80s cop dramas like Miami Vice.
Nostalgia Marketing
Disruptive innovation opportunities include leveraging the appeal of 80s cop dramas to create marketing campaigns that resonate with consumers seeking a nostalgic experience.
Styled Photoshoots
Disruptive innovation opportunities include collaborating with fashion magazines and photographers to create unique and creative photoshoots that tell a story through fashion.

Who This Affects Most

Fashion
Disruptive innovation opportunities include incorporating retro 80s styles and aesthetics into modern fashion designs.
Entertainment
Disruptive innovation opportunities include creating new TV shows or movies that recreate the nostalgic appeal of 80s cop dramas like Miami Vice.
Media & Advertising
Disruptive innovation opportunities include partnering with fashion magazines and photographers to create engaging campaigns that combine fashion and storytelling.
SCORE
5.6 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 78%
Activity 82%
Freshness 8%

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