The Asger Huel Larsen Fall/Winter 2012 ad campaign, photographed by Jens Stoltze, stars model trio Sophus Abraham, Mounier Baraki and Linus Von Rosenauer. Draped in a palette of darks tones and rich red accents, the guys channel Soviet style. With tailored overcoats and fur-adorned accessories, the models wear Russian-inspired runway selects from the edgy London-based label.
From winter wools and oversized collars, this bold outdoor advertorial is sharp and sleek. Showcasing clean lines and off-kilter zipper designs, the Asger Huel Larsen Fall/Winter 2012 menswear collection fuses a youthful edge with a grown-up sense of elegance. A mix of utilitarian outerwear and patterned suiting, this collection features an eclectic wardrobe fit for a fashion-forward gentleman.
What's Driving This Trend
- Soviet-inspired Clothing
- Opportunity for fashion brands to infuse historical designs with modern elements to appeal to a broader audience.
- Fur-adorned Accessories
- Potential for luxury accessories brands to create ethical alternatives to real fur that are still stylish and sustainable.
- Clean Lines and Off-kilter Zipper Designs
- Chance for sportswear brands to incorporate unique design elements that add functionality and style to their products.
Who This Affects Most
- Fashion
- Opportunity to tap into historical trends and create sustainable alternatives to fur-adorned accessories.
- Luxury Goods
- Opportunity to capitalize on the demand for high-end, ethical fashion and accessories.
- Sportswear
- Chance to incorporate unique design elements that add functionality and style to sports apparel and gear.
