The 'Jetsaet' Euroman magazine editorial features edgy menswear pieces that pay homage to edgy air force styles. From rugged, utilitarian ensembles to sharply suited selects, this stunning shoot is all about militaristic elegance.
Dapper and distinguished Scoop model Henrik Fallenius is groomed to perfection showcasing tied back long locks and a neat beard. Manly and stoic, the bearded model stars in a portrait series lensed by photographer Robin Skjoldborg.
Sporting a slew of utilitarian wardrobe selects, Henrik is a vision in bomber jackets, jeans and tailored cadet uniforms. Embellished and adorned, the model shows off his many medals, exuding confidence, attitude and flawless fashion flair. Styled by Anette Hvidt, the Jetsaet Euroman magazine editorial showcases designer pieces from the likes of Burberry Prorsum, Hugo Boss, Ralph Lauren Black Label and Yves Saint Laurent among others.
Key Themes Behind This Trend
- Utilitarian Fashion
- There is an opportunity for fashion brands to incorporate utilitarian styles inspired by air force aesthetics into their collections.
- Militaristic Elegance
- Luxury brands can explore the concept of militaristic elegance and create high-end garments that combine ruggedness with sophistication.
- Bearded Male Models
- There is a demand for male models with beards, offering grooming brands the chance to collaborate and promote their products in fashion shoots.
Where This Applies
- Fashion
- The fashion industry can embrace the utilitarian trend and create collections that blend military influences with contemporary designs.
- Luxury Goods
- Luxury brands have an opportunity to tap into the market of militaristic elegance by offering high-end, stylish products with a utilitarian edge.
- Grooming
- The grooming industry can collaborate with fashion brands to promote their products through bearded male models in editorial shoots.
