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Somberly Scenic Shoots

Model Jake Mad­den Keeps His Cool Outdoors in This Dark Editorial

— February 28, 2012 — Fashion
New York-based model Jake Mad­den poses for fashion photographer Grant Yoshino in this scenic shoot that takes suited luxury outdoors. The somber and gritty photo series has the model embarking on a nature-filled hike of solitude and may remind you of images from a classic black and white crime drama from the film noir genre.

Styled with pieces from the Ninh collection, Jake can be seen here wearing blazers with piping, trench coats and some pretty dapper, yet modern bow-ties. Mix these refined styles with the handsome and masculine look of Jake Mad­den and what you get is a curated selection of styles that are presented in a way that is as rugged as the surrounding landscape and immediately more appealing to men in terms of wearabilty.
Trend Themes
1. Outdoor Luxury Fashion - Disruptive innovation opportunity: Develop a line of high-end outdoor fashion that combines luxury designs with durable and functional materials for outdoor enthusiasts who seek style and performance.
2. Nature-inspired Editorials - Disruptive innovation opportunity: Create visually captivating photo shoots that incorporate natural landscapes, evoking an emotional connection with viewers and enhancing the storytelling aspect of fashion campaigns.
3. Rugged Men's Fashion - Disruptive innovation opportunity: Design a collection of rugged yet stylish clothing and accessories that appeal to the modern man, offering a blend of sophistication and masculinity for everyday wear.
Industry Implications
1. High-end Outdoor Fashion - Disruptive innovation opportunity: Disrupt the outdoor fashion industry by introducing cutting-edge designs, sustainable materials, and functional features that cater to the luxury segment and meet the demands of adventure-seekers.
2. Photography and Fashion - Disruptive innovation opportunity: Integrate innovative photography techniques and concepts into fashion shoots to create visually striking campaigns that challenge traditional norms and captivate audiences.
3. Men's Fashion - Disruptive innovation opportunity: Redefine men's fashion by merging rugged aesthetics with refined styles, offering a fresh and versatile wardrobe for men seeking a balance between modern trends and timeless elegance.
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