The Samuel Mercure Spring/Summer 2012 advertorial campaign features dynamic shapes and bold silhouettes. Captured by the lens of photographer Mathieu Fortin, model Chris Naismith sports a variety of athletic-inspired staples that have both aesthetics and function in mind.
Outfitted by stylist Simon Venne, the model stars in a monochromatic portrait series that focuses on eye-catching silhouettes and sharp lines. Draped in an all black palete, the model is dressed in impeccably tailored styles that include sleek shorts, suited separates and cut-off vests, all accented with fringed detailing.
This conceptual collection shines a light on multi-functional pieces, proving that versatility and wearability go hand in hand. These interchangeable styles are dynamic and multi-purpose staples, acting as the perfect additions to any fashion-conscious male's wardrobe. From clean lines to edgy and irregular, shapes the Samuel Mercure Spring/Summer 2012 lookbook steps out of the box.
