Vintage Scholastic Lookbooks

The Dsquared² Fall/Winter Menswear Collection Hits the Book

The Dsquared² Fall/Winter 2012 menswear collection features a contemporary take on vintage-inspired styles. For their bold lookbook, Dsquared² takes models back to school in a retro low resolution portrait series captured by the lens of photographer Alessandro Casagrande.

Models pose in front of a blackboard, wearing classic menswear pieces synonymous with the edgy label. From graphic tees and fitted trousers to tailored jackets and argyle accents, this scholastic collection is impeccably styled and ready to hit the books.

Textured tweeds, plaids and sharp stripes make for a multitude of collegiate staples that are current while taking cues from the past. The Dsquared² Fall/Winter 2012 collection features school ready classics with leather satchels, sleek boots, militant headwear and vintage eyewear accessories. A new take on utilitarian menswear, this retro-inspired collection exudes sophistication and undeniable elegance.

Image Credit: Dsquared²

Vintage-inspired Menswear
Explore new ways of mixing vintage-inspired pieces with contemporary styles to appeal to consumers looking for both nostalgia and modernity in their wardrobe.
Retro Lookbooks
Experiment with retro-themed lookbooks to showcase collections or products, using low resolution portraits and playful settings to evoke nostalgia and a sense of belonging.
Collegiate Fashion
Draw inspiration from collegiate fashion trends when creating and promoting menswear collections, playing with textures, patterns, and accessories to create a sophisticated and youthful aesthetic.

Industries Being Reshaped

Menswear
The menswear industry can explore new ways of blending vintage and modern styles, experimenting with textures, patterns, and accessories to create unique collections that appeal to a wide range of consumers.
Photography
Photography professionals can experiment with low-resolution portraits, playful settings, and retro themes to create captivating campaigns and lookbooks that appeal to audiences looking for nostalgia and authenticity.
Fashion Retail
Fashion retailers can draw inspiration from the collegiate fashion trend to promote menswear collections, incorporating leather satchels, sleek boots, militairy headwear, and vintage eyewear accessories to create a sophisticated and youthful aesthetic.
SCORE
3.2 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 52%
Activity 35%
Freshness 8%

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