The Lacoste LAB Collection is an interesting project from the brand that explores design outside of fashion.
The French brand is known for designing some of the most high-end clothing in the fashion industry today. With the Lacoste LAB Collection, the company will be moving towards the lifestyle market with practical products that are modern in design. Interestingly, this line has involved a collaborative effort with global partners such as J.P. Stark, NOTOX, Black Crows and more. There's a wide variety of products in the collection, the majority of which take on a white ivory theme. Fans can expect things like skateboards, skis, carbon fiber helmets and more from Lacoste's new venture.
The LAB Collection is looking impressive so far. How Lacoste will evolve this line will be interesting to see.
What Makes This Trend Stand Out
- Lifestyle Design
- Lacoste LAB Collection's exploration of design outside of fashion presents disruptive innovation opportunities for lifestyle products.
- Collaborative Product Development
- Lacoste LAB Collection's collaboration with global partners can lead to disruptive innovation opportunities for product development in various industries.
- Luxury Lifestyle Market
- Lacoste LAB Collection's move towards the luxury lifestyle market through practical and modern design presents disruptive innovation opportunities for new products and customer base.
Sectors Adopting This
- Fashion
- Lacoste LAB Collection's design exploration outside of fashion presents disruptive innovation opportunities for fashion products and accessories.
- Sports and Recreation
- Lacoste LAB Collection's collaboration with partners in the sports and recreation industry such as Black Crows and NOTOX presents disruptive innovation opportunities for product development in this industry.
- Consumer Goods
- Lacoste LAB Collection's move towards lifestyle products presents disruptive innovation opportunities for the consumer goods industry in terms of new product development and branding.
