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Anime-Inspired Apparel

The $1,000 Kaneda Jacket is Every Akira Fanboy's Dream

— October 13, 2011 — Fashion
Akira is renowned for being the near-future flick that introduced the West to Japanese animation, and the Kaneda Jacket is a clear, fashion-savvy homage to the gripping film and manga series.

If there's one thing to remember about Akira, it's Shōtarō Kaneda's iconic red jacket, emblazoned with the logo and mantra of his notorious motorcycle gang, The Capsules. Although the movie takes several jarring twists and turns, the red leather vest continues to make appearances (in varying states of disrepair, however). The Kaneda Jacket is being made available by Bandai Visual, a giant Japanese toy-making company, for a shocking $900.

With Akira's 30th anniversary and Halloween quickly approaching, I already feel compelled to pull out my credit card.
Trend Themes
1. Anime-inspired Fashion Trends - Creating new lines of fashion-based on the iconic look and style of favorite anime characters could pique fan interest and boost revenue for clothing companies.
2. Nostalgia-inspired Apparel Collections - Creating collections inspired by iconic movies or TV shows could be a trendy way to reach fans and garner attention for fashion brands.
3. Fanboy-centric Apparel Marketing - Focusing marketing efforts on popular fandoms can attract enthusiastic fans and provide companies with opportunities to design and sell exclusive fanboy merchandise.
Industry Implications
1. Fashion Industry - Companies could generate profits and sales spikes by creating new lines of popular media-inspired fashion.
2. Film Industry - Collaborating with popular anime franchises can create new avenues for marketing materials and boost attention and sales for movies or franchises.
3. Marketing and Sales - Collaborating with major fandoms can create high-dollar opportunities for merchandise companies to sell branded apparel for die-hard fans.
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