With the Raincatch Raincoat you no longer need to travel with a water bottle in your bag, so long as there are showers in the forecast. It would be silly to feel dehydrated on a day that could quickly drench you, so a pair of designers have come up with a very economical solution to acquiring some clean H2O.
This peculiar poncho has been cleverly conceived to collect, store and purify rainwater all within this one wondrous garment. The falling liquid runs down the bulky hood and into the oversized collar, and proceeds to accumulate around the shoulders and inner pockets of this whimsical smock. It then undergoes a process of sanitation that turns dirty urban water into a safe drink. The accrued contents of the Raincatch Raincoat by Hyeona Yang and Joshua Noble can be consumed through a network of long tubular straws.
Why This Trend Is Growing
- Sustainable Fashion
- The Raincatch Raincoat highlights the trend of sustainable fashion by incorporating a practical solution for collecting and purifying rainwater.
- Smart Clothing
- The Raincatch Raincoat exemplifies the trend of smart clothing by integrating functional features that make it more than just a regular raincoat.
- Water Conservation
- The Raincatch Raincoat addresses the trend of water conservation by utilizing rainwater as a source of clean drinking water.
Industries Being Reshaped
- Fashion
- The fashion industry can explore new opportunities in sustainable fashion by designing innovative garments that serve practical purposes like water collection and purification.
- Outdoor Gear
- The outdoor gear industry can leverage the concept of smart clothing to create innovative rainwear that provides additional functionalities for users.
- Environmental Technology
- The environmental technology industry can capitalize on water conservation by developing advanced purification systems and products that make efficient use of rainwater.
