The beauty of the Country Girls is in the way it tells the story of two fetching femmes who are simultaneously strong and steadfast workers as well as ravishing rural specimens. Found in volume 11 of 160 Grams, this editorial features more than simply a preview of the Fall Winter 2012 collection.
Benjamin Armand styled these hay bale lifting and manure-churning sweethearts in a broad range of ensembles well suited to the task at hand. Karlina Caune and Victoria Tuaz can be seen in A-line overalls, button-down blouses, baggy slacks and cowboy hats, appearing completely arresting to those who observe the strength and power they possess. Off the farm, the pair of models are robed in flouncy dresses with pleated collars, blazers and neatly styled locks, giving the Country Girls by Ugo Richard a divine dual nature.
Key Themes Behind This Trend
- Rustic Fashion
- There is an opportunity for fashion companies to create more workwear-inspired designs that highlight the beauty of rural labor.
- Feminine Farm Aesthetics
- There is an opportunity to showcase the duality of women in farming by creating fashion campaigns that show them as both strong and beautiful.
- Rural Chic
- There is an opportunity for designers to showcase the beauty and strength of farm labor and create fashionable clothing that pays homage to rural life.
Where This Applies
- Fashion Industry
- The fashion industry can capitalize on the rustic farm aesthetic and create clothing that highlights the beauty of rural labor.
- Agriculture Industry
- The agriculture industry can benefit from increased attention on farm work by leveraging fashion campaigns to increase visibility and interest in the field.
- Photography Industry
- Photographers can capitalize on the beauty of farm labor and create captivating images that highlight the strength and power of rural workers.
