Tag Heuer Jumps Into Gadgets for 2008
Going Like Sixty — December 5, 2007 — Fashion
References: trendygadget
Cell phone/watch combo is coming, it's just a matter of when. Tag Heuer has announced the Tag Heuer mobile phones. It will no doubt be on the heavy side, but reports say that looking at it, you won't know it's a phone too. Three years in the making includes touchscreen, speaker, bluetooth and MP3 player.
Implications - As cellphone technology advances so quickly and the list of its functions continues to grow, it's no longer a matter of what the device can do. As important as the technical specs are, the way it looks is an equal selling point. Devices that provide all the features you want and look stylish too are the cream of the crop and will undoubtedly beat out the competition.
Implications - As cellphone technology advances so quickly and the list of its functions continues to grow, it's no longer a matter of what the device can do. As important as the technical specs are, the way it looks is an equal selling point. Devices that provide all the features you want and look stylish too are the cream of the crop and will undoubtedly beat out the competition.
Trend Themes
1. Luxury Phone Watches - The rise of luxury phone watches presents opportunities for luxury brands to enter the tech industry with a high-end offering, blurring the boundaries between fashion and technology.
2. Stylish Technical Devices - Incorporating stylish design with technical efficiency presents an opportunity for tech companies to differentiate their products in a crowded market and appeal to consumers looking for both function and fashion.
3. Multifunctional Devices - The trend towards devices that can perform multiple functions will continue to increase, presenting an opportunity for tech companies to create innovative, all-in-one products.
Industry Implications
1. Fashion and Luxury Goods - Luxury brands can capitalize on the trend of luxury phone watches and enter the tech industry with a high-end offering.
2. Technology - The increased demand for both style and function in tech products presents an opportunity for tech companies to create devices that cater to both needs.
3. Consumer Electronics - The trend towards multifunctional devices presents an opportunity for consumer electronics companies to create innovative products that meet the growing demand for all-in-one devices.
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