Actor Patrick Dempsey, who plays McDreamy on Grey's Anatomy, is also the owner of Dempsey Racing; this week, he announced an all-new partnership with Trina Solar Limited to raise awareness of environmentally friendly power in communities across the U.S.
"Trina Solar is going to make a big impact in a lot of different communities of just trying to reach out and understand who is in need and who can benefit from solar energy," Dempsey said. He spoke specifically of Joplin, Missouri, a community torn apart by a tornado in May, as among the areas that could benefit most from solar energy.
Celebrities such as Patrick Dempsey are increasingly using their star power to effect change. The Dempsey Racing partnership with Trina Solar blends Dempsey's professional pursuits with his personal passion.
What's Driving This Trend
- Celebrity Philanthropy Partnerships
- Opportunity for businesses to collaborate with celebrities to raise awareness of social or environmental causes.
- Solar Energy Community Outreach
- Opportunity for businesses to engage with communities in need and provide them with solar energy solutions.
- Celebrity-branded Partnerships
- Opportunity for businesses to create partnerships with celebrities to promote their products or services.
Who This Affects Most
- Renewable Energy
- Opportunity for renewable energy companies to collaborate with celebrities to promote their eco-friendly solutions.
- Charitable Organizations
- Opportunity for charitable organizations to work with celebrities to raise awareness and funds for their causes.
- Entertainment
- Opportunity for entertainment companies to leverage celebrity partnerships to boost their brand image and reach a wider audience.
