This super playful Agi & Sam collection is sure to catch your eye.
The two London designers have produced a plethora of pieces that are all playfully patterned and pinstriped. They wanted to create a collection that was out of the ordinary, humorous and kitschy, stating that " fashion should never be taken too seriously."
This is the very first collection the designers have collaborated on together, and for now, they focus strictly on menswear. The pieces range from dressy slacks to casual coats and long johns. The fabrics used flaunt bold colors and quirky characters. Suffice to say, with pieces from this Agi & Sam collection, there will never be a boring moment in your closet.
Key Themes Behind This Trend
- Playful Patterning
- Opportunity for using bold colors and quirky characters in a variety of product designs.
- Kitschy Collections
- Opportunity to create whimsical and humorous collections for a range of fashion products.
- Humorous Menswear
- Opportunity to expand humorous and playful designs into the menswear market.
Where This Applies
- Fashion
- Agi & Sam's collection demonstrates an opportunity for playful and humorous designs in fashion.
- Textiles
- There may be an opportunity for more novelty fabrics and designs in the textile industry.
- Retail
- This collection may inspire retailers to add more playful and humorous collections to their offerings.
