The Converse Skateboarding Spring 2011 collection features classic street footwear with wicked new colorways and textures. Being a fan of colored footwear, I immediately took a liking to this line, with the purple and burgundy pieces as my favorites.
Most of the shoes released from the Converse Skateboarding Spring 2011 collection feature the brand's iconic star, giving these shoes the street credibility of the established brand. The suede, leather and canvas accents used for these classy kicks give off an elegant vibe.
What's Driving This Trend
- Skateboarding Footwear Innovations
- Opportunities for innovating footwear materials, designs that incorporate safety measures, and improved performance features for skateboarding enthusiasts.
- Trendy Classic Footwear
- Opportunities for creating classic footwear that features vibrant colors, textures and minimalist details for fashion enthusiasts.
- Iconic Brand Revamps
- Opportunities for established brands to redesign their iconic products to appeal to new or existing niche audiences.
Who This Affects Most
- Footwear Manufacturing
- Opportunities for established brands to experiment with new materials to make shoes more durable and fit for specific needs of target customers.
- Fashion Retail
- Opportunities for retailers to create unique and trendy fashion items that align with the changing tastes and preferences of contemporary consumers.
- Sporting Goods
- Opportunities for sporting goods manufacturers to invest in contextually targeted products, such as skateboard and snowboarding merchandise to appeal to a niche market.
