This phone was created by Popgadget founder Mia Kim when asked by Marie Claire magazine to design the ultimate cell phone for women. The ShePhone has a pill storage compartment, condom dispenser, vibrator, corkscrew, atomizer for perfume or mace, and a home pregnancy test. Everything a woman could need, plus a voice analyzer, which said said would become your new best friend.
Implications - Busy consumers crave compact products which are easy to transport and efficient to use. Products which employ convergence into their design and incorporate the functions of several separate devices into one fulfill this need. Industries can create converged products to cater to those with fast-paced lifestyles.
Key Themes Behind This Trend
- Converged Products
- Products that incorporate the functions of several separate devices into one.
- Compact and Efficient
- Busy consumers crave compact products which are easy to transport and efficient to use.
- Fast-paced Lifestyles
- Industries can create converged products to cater to those with fast-paced lifestyles.
Where This Applies
- Consumer Electronics
- The consumer electronics industry can explore the development of converged products to meet the needs of busy consumers.
- Personal Care
- The personal care industry can innovate by integrating multiple functions into one product, catering to individuals with fast-paced lifestyles.
- Healthcare
- The healthcare industry can create converged products that incorporate various medical functions, providing convenience to busy individuals.
