Fans of the OC may have their old fixed again when Gossip Girl airs this Wednesday. The new show will be produced by Josh Schwartz, the same man behind the OC, and will once again feature the rich lives of high school teens, but this time, they're even wealthier! Gossip Girls (based on the best-selling novel series) is about spoiled Manhattan private school teens concerned with social status, dating and, naturally, gossip.
"The progeny of aristocratic New York families, they can converse fluently about art and culture and roam the city's grand edifices as if they were ambling through their backyards," the LA Times says of the characters.
The show has received some concerns from parents already because the series is said to feature a lot of partying and underage drinking. Parents familiar with the book know "the series promotes narcissism, casually depicts underage drinking and sex and glamorizes the kind of bad behavior that has landed stars such as Lindsay Lohan and Britney Spears on the cover of tabloids."
But Schwartz says, "you have to write them realistically, which means occassionally they are going to do things that aren't necessarily recommended by the Board of Family Viewing."
This is one series premiere you won't want to miss -- you don't want to be the only one of your friends missing out. Check out the trailer for a little teaser!
What Makes This Trend Stand Out
- Rich Teens
- Opportunity to cater to the luxury needs and desires of affluent teenage consumers through innovative products and services.
- Social Status Obsession
- Potential for disruptive innovations that address the obsession with social status among teenagers, providing unique ways for them to gain recognition and validation.
- Negative Influence
- Opportunity to create educational programs or platforms that address the negative influence of media on young adults, promoting healthier behavior and values.
Sectors Adopting This
- Luxury Goods
- Innovations in luxury fashion, accessories, technology, and experiences that cater to the extravagant lifestyles of rich teens.
- Social Media
- Development of social media platforms that focus on status building, reputation management, and validation for teenagers.
- Media and Entertainment
- Creation of media content that balances entertainment with positive messaging, offering healthier role models and stories for teenagers to engage with.
