The Onion Store, offers Gotcha Boxes, Give that special someone a gift that will confuse, disappoint and possibly anger. Give it to them in an Onion GotchaBoxâ„¢. These special gift boxes, printed with fake product graphics and descriptions, hold your actual gifts inside. The victim/recipient will congratulate you (eventually) for providing them an utterly perplexing and wonderfully humbling moment. GotchaBox box set includes one each of the following: USB Toaster, Make-Your-Own Umbrella Kit, Salt Of The Month Club
Key Themes Behind This Trend
- Fake Product Pranks
- Opportunities for creating prank products that can be packaged as real products and given as gifts.
- Humorous Gift Giving
- Trends towards giving gifts that induce laughter and perplex recipients.
- Experiential Gifting
- Shift towards gifting experiences over material items, such as gifting a prank GotchaBox.
Where This Applies
- E-commerce
- Opportunities for e-commerce stores to offer a dedicated category of prank gift products.
- Entertainment
- Opportunities for entertainment companies to create viral marketing campaigns by offering prank products.
- Consumer Goods
- Opportunities for consumer goods companies to invest in creating false products specifically for prank gift giving purposes.
