To celebrate the 60th Birthday of the Arts Council of England, London commuters will get free works of art from award-winning musicians, authors and artists amongst others. The art will come in the form of new Oyster card wallets, and all the works share a travel theme.
The wallets all share a travel theme and the designers include artists, writers, dancers, writers and curators. The new Oyster Card holders were issued from the 19th March, grab your own work of art now before its too late.
Why This Trend Is Growing
- Travel-themed Art
- The trend of creating travel-themed art can be adapted to other industries such as home decor, fashion and beauty to provide unique experiences for customers.
- Collaborations in Design
- Collaborating with artists, musicians, writers, dancers and curators in designing products can lead to innovative and eye-catching designs which can attract a new and diverse customer base.
- Incorporating Art in Everyday Items
- The incorporation of art into everyday items such as wallets, phone cases, notebooks, and more, provide opportunities to showcase and promote art while also providing utility for consumers.
Industries Being Reshaped
- Transportation
- The transportation industry can harness the power of travel-themed art by collaborating with artists and designers to create unique and aesthetically pleasing vehicle interiors, advertisements and public display boards.
- Tourism
- The tourism industry can benefit from incorporating pieces of art into promotional material and souvenirs, to attract consumers looking for unique cultural experiences while showcasing local talent and creativity.
- Retail
- Retail companies can explore the idea of incorporating art into their products or store displays to attract customers and provide unique experiences, especially in industries such as fashion, jewelry, and home decor.
