All that Shimmers is Black

As the Fall 2007 Collections are unfolding as we speak, there are already trends emerging. It is clear that while Black will be taking a back seat this fall, it never really goes away. The truth is that black looks good on everyone and it polishes up the shabbiest wardrobe and is a must for evening. The trick is to add it to the seasons favorite colors in the right fabric and textures. This fall the hottest blacks will be in patent leather and shimmering satins. As long as its shiny, you will get it right!

Shimmering Satins
Opportunity for disruptive innovation in creating new fabric technologies that enhance the shimmer and shine of satins.
Patent Leather
Opportunity for disruptive innovation in developing new methods to produce patent leather that is more sustainable and eco-friendly.
Black Never Goes Away
Opportunity for disruptive innovation in finding new ways to reinvent and style the classic color black to keep it fresh and relevant.

Who This Affects Most

Fashion
Opportunity for disruptive innovation in the fashion industry to create new designs and styles that incorporate shimmering satins and patent leather.
Textile
Opportunity for disruptive innovation in the textile industry to develop new techniques and materials that enhance the shimmer and shine of fabrics like satins.
Footwear
Opportunity for disruptive innovation in the footwear industry to introduce new designs and materials for patent leather shoes that are more sustainable and eco-friendly.
SCORE
1.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 41%
Activity 2%
Freshness 8%

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