Ultra Thin Waterproof Phone

The Fujitsu F703i

The Fujitsu F703i is the world's thinnest waterproof mobile phone measuring 17.9m thick and can be submerged in 3 feet depth of water for 30 minutes. It has a 2.2-inch QVGA TFT LCD with 1.3-megapixel camera and a MicroSD slot for more storage. It is available in white, pink, and black colors through NTT DoCoMo next month.

Implications - Our increasingly connected mainstream culture has a tech addiction. Gadget manufacturers are responding by creating products that are virtually impervious to the elements. These next-gen gadgets let consumers take their prized tech possessions anywhere they go -- including underwater. Designers can take advantage of this opportunity by creating waterproof covers, fittings and gadgets.

Waterproof Gadgets
Designing and developing new gadgets that are waterproof will allow consumers to take their tech possessions virtually anywhere they go, including underwater.
Ultra-thin Devices
Manufacturers can innovate ultra-thin devices with the potential to enhance portability and practicality of electronic devices.
Enhanced Mobile Devices
Creating waterproof mobile phones with advanced technology such as improved camera features and increased storage space will draw consumer attention.

Industries Being Reshaped

Electronics
The electronics industry can capitalize on the demand for waterproof devices to create new gadgets with innovative features.
Mobile Devices
Innovations in waterproof and ultra-thin mobile devices can offer notable gains for the mobile device industry.
Retail
Retail industries can profit from the demand for waterproof devices by producing and selling compatible covers, fittings and gadgets.
SCORE
2.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 56%
Activity 21%
Freshness 8%

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